Make Reporting Simpler with Automated Reporting Dashboards

The goal of every business in today’s tech-savvy world is to find the best way to allocate resources and maximize investments to save time. Similarly, in handling marketing analytics, data is collected from multiple sources and analysis is done with the help of report automation software and dashboards to improve efficiency. Decoding Report Automation Report … Read more

Marketing dashboards

How Marketing Dashboards Help You to Monitor Your Ad Spend

Introduction No marketer can survive without data. In the information age, your marketing strategies do not just rely on thinking and creativity but also on relevant data and metrics. Determining the campaign’s results and understanding the weak points will point you in the right direction. However, one must combine science and art to analyse and … Read more

Data aggregation and Visualization

Client Success Reporting for Agencies

Handling Big data is not a challenging task for our data engineering team. Data retrieval is no longer a slow and tedious process. In today’s era, we have access to tons of data and information. At the same time, there is a danger of the information being overloaded. There are several methods to transform the … Read more

Data-Driven Decision Making

Data-Driven Decision Making- The Marketing Futurity

Big Data is everywhere. The value of data has enhanced astronomically in recent years. Evidently, data is not just mere facts or numbers. It drives businesses into advanced data-driven decision-making. According to research conducted by PwC, organizations that make proper use of data make three times more efficient decisions leading to better and improved business.  … Read more

Automated marketing reports

Improve your Automated Marketing Reports Using Powermetrics

Automated marketing reports generation obtains current reports and automates them to be automatically updated when new data becomes available. Thus, automatic reporting enables you to identify your target audience and offers insight into missing fields, apart from saving your time and money. Furthermore, you may develop a comprehensive sales and marketing strategy for growing your … Read more

Google Analytics Data Studio

How To Get Started With Google Analytics Dashboard for Your Website

Introduction In simple words, statistics and essential analytical tools are provided by Google Analytics for SEO and marketing goals. Moreover, if you have a physical presence, you can see your customers. You may observe and interact with them. On the other hand, websites without e-commerce analytics and related KPIs are oblivious to information about your … Read more


The Value of Web Analytics for Recruitment Businesses

Insight is the most valuable tool that any business can have. With insight, you can look analytically at the data you have to determine how best to use it to serve your client’s needs. In this article, we are going to discuss web analytics and its transforming effects on the recruitment business. But before getting … Read more